adidas Unveils Smart Ball Tech for Soccer

You’ve hopefully already seen my Sports Illustrated story on adidas unveiling the soccer uniform of the future (here it is again, if you missed it), but the German giant also showed off some new ball technology at that same reveal in London a couple of weeks ago. The most recent issue of Sports Illustrated’s print edition contains my article about new smart ball technology from adidas, tracking the movement of the ball while in flight. Check it out in print (and online in a week or two).